DELIVERABLES

  • Comprehensive design/plan/build/manage services
  • Homebuilder directional program
  • Management of illegal and off-site signs
  • Construction materials & documents
  • Installation guideline
  • Site location details
  • Final message schedules

TIME TO COMPLETION

Queen Creek is a small town on the Southeastern portion of the Phoenix metropolitan area. As a small historic town, the city is home to some unique tourist attractions such as an Olive Mill, Children’s Theater, and Equestrian Center. During the housing boom, Queen Creek became a desirable community to move to as it was well manicured and had a great “community feel.”

Along with the housing expansion came the need for improved roadways and a new thoroughfare was built by ADOT to increase traffic capacity. Unfortunately, this new development created a bypass to the Queen Creek town center and the downtown shops that were built within it. The Town was concerned that these businesses would not be able to survive without the “drive by” traffic that had kept them operating for so long.

Queen Creek contacted NSP to design, plan, and install a wayfinding program that would direct traffic off of the new roadways and into the heart of their downtown area. City leaders further asked us to incorporate a plan that would include the existing tourist destinations and eventually expand into pedestrian and open space arenas.

Queen Creek had a limited budget established for the program, and NSP was able to create project phases that allowed for the completion of the program design, plan, and 50% of the desired signage. They began the implementation of the second Phase of their program approximately 6 months after the first Phase was completed.

THE WAY TO A BEAUTIFUL TOWN

Queen Creek is a fast-growing town located southeast of Phoenix, AZ. To support their continued community and economic development, an effectively branded and executed multifunctional wayfinding system was required to effectively guide visitors through the city.

The homebuilder program delivered by National Sign Plazas relieved the city of off-site and illegal signage while a comprehensive wayfinding program was used as a vehicle to drive traffic and added exposure to the local business community.

OTHER SUCCESS STORIES

BRYAN-COLLEGE STATION | TX

GEORGETOWN | TX

KERRVILLE | TX

PARADISE VALLEY | AZ

QUEEN CREEK | AZ

SURPRISE | AZ