OUR STORY
Headquartered in Colorado, National Sign Plazas was founded in 1997 by William C. Plate to help revolutionize how cities built and managed their wayfinding systems. He worked tirelessly to find a comprehensive signage solution for cities that were struggling with explosive new growth. Since then, our team has optimized experiential wayfinding systems with a comprehensive design/plan/build service model to meet the needs of every community nationwide.
With 8 regional offices across the country, National Sign Plazas will help your city implement a strategically branded experiential wayfinding system focused on enhancing visitor engagement and driving economic growth while lowering costs and time to completion by offering advanced technology solutions that make your system smarter and more effective. Whether your city needs support with branding, design, planning, construction or ongoing assessments, National Sign Plazas is here to help your city along the way.
Interested in learning how an experiential wayfinding system can help your city? Contact us at (888) 982-1234 or email info@nsp.biz.

Staff Bios
Frequently Asked Questions
- Visitors Satisfaction – Proper signage will help visitors to have a more positive experience by reducing instances of getting lost and travel frustrations, often resulting in frequent return visits.
- Economic Development – Implementing a strategy to help attract business and capture resident and tourist dollars, is essential to the success of any city. A properly designed wayfinding system makes the environment “legible” and helps visitors discover unique events, attractions, parking and shopping areas, resulting in continued growth for cities and builders, alike.
- Cohesive Brand Identity – Wayfinding is a lot more than just a randomly placed sign! Developing an identity or a “brand,” is an essential aspect of all successful wayfinding programs. At NSP, we combine marketing, consensus building, identity, planning, function, design and installation to help define your brand… and help visitors efficiently navigate public and private spaces.
Start the process of building a wayfinding program within your community!
Let’s get started. Contact us today.
(888) 982-1234